PIM and product content
Product attributes, images, taxonomy, translations, merchandising rules, and pricing context become governed catalog intelligence.
VDF.AI sits above PIM, OMS, POS, ecommerce, CRM/CDP, inventory, consent, and service systems. State the retail objective and the OS activates the right agents, tools, brand gates, and audit trail while keeping customer data, card context, and margin strategy inside your boundary.
VDF.AI sits above PIM, OMS, POS, ecommerce, CRM/CDP, contact center, inventory, returns, consent, and policy systems. It coordinates retail agents without pushing customer data, card context, or margin strategy into third-party AI.
Intelligence in
Product attributes, images, taxonomy, translations, merchandising rules, and pricing context become governed catalog intelligence.
Orders, returns, delivery status, basket context, and store events feed service and allocation workflows.
Profiles, preferences, consent, complaints, and service records are retrieved only within role and purpose limits.
Sell-through, stockouts, return reasons, promotions, and regional demand patterns support planning decisions.
Privacy rules, PCI boundaries, promotion policy, and approved language shape what each agent can say or do.
VDF AI - Retail - Model agnostic - Sovereign cloud - Any LLM
Objective engine, consent controls, brand guardrails, agent registry, memory, and feedback across service, content, inventory, and personalization.
State the target: reduce contact volume, improve search, localize content, recover margin, or retain more customers.
Controls enforce customer permissions, card-data boundaries, brand tone, channel policy, and reviewer requirements.
Ranks actions by customer intent, channel, margin impact, stock position, privacy rule, and approval threshold.
Answers product, policy, delivery, and return questions with full account context and channel history.
Generates, localizes, and normalizes product copy and attributes for review before publishing.
Summarizes inventory risk, demand swings, return signals, and allocation options for planners.
Coordinates recommendations, audiences, and message variants under consent, fairness, and brand limits.
Runs on-premise or private cloud so customer profiles, order history, and campaign data stay inside your perimeter.
Resolved contacts, product gaps, stock risks, and approved content variants become reusable institutional knowledge.
Execution out
Service responses are grounded in current order, product, policy, and consent context.
Descriptions, attributes, translations, and promotion copy move through brand review faster.
Catalog tags, synonyms, and attribute gaps are cleaned so discovery improves.
Demand, return, and stock signals become concise planner briefs with evidence.
Recommendations and journeys respect consent, channel policy, and reviewer thresholds.
Store teams get consistent product, promotion, and policy answers inside approved knowledge boundaries.
The control plane turns channel goals into governed agent execution across service, merchandising, store operations, inventory, and personalization.
PIM, OMS, POS, ecommerce, CRM, CDP, contact-center, inventory, and consent systems stay where they are. VDF.AI coordinates above them.
No platform migrationReduce handling time, enrich catalog search, localize content, improve allocation, or personalize under consent. The OS returns a plan by channel, data class, and approval path.
Goal-led orchestrationService, content, inventory, personalization, and associate agents operate with GDPR, PCI, consent, brand, and channel policies in force.
Controlled autonomyResolved contacts, failed searches, inventory risks, and approved content become reusable memory for future runs.
Measurable feedbackRetailers hold rich data on millions of customers and the content needs of enormous catalogues. AI can personalise, serve, and merchandise at scale — but customer PII and payment context can't be poured into a hosted model without serious GDPR and PCI exposure.
Profiles, order history, and behaviour are GDPR personal data at massive scale. Sending it to a hosted LLM is a DPO's nightmare.
Anything touching payment context risks expanding PCI DSS scope. AI tooling must stay well clear of cardholder data paths.
Product descriptions, attributes, and localised content for huge, fast-changing catalogues outpace what manual teams can produce.
Demand spikes hard at peak. AI must scale cost-effectively across millions of interactions, not blow the budget on hosted per-call pricing.
Data Sovereignty
Customer data never leaves your perimeter.
Deploy VDF AI entirely on-premises or in your private cloud. No external API calls. No customer profiles, order history, or behavioural data traveling to third-party servers. Customer PII stays exactly where your DPO and security team require it — keeping personalisation inside GDPR and ePrivacy boundaries.
"We can finally personalise with AI without our DPO blocking it — because nothing about our customers leaves our infrastructure."
Zero external dependencies
Compliance
GDPR, EU AI Act & PCI-aware from day one.
VDF AI provides the governance infrastructure regulated retailers need:
GDPR · EU AI Act · PCI DSS
Cost Control
AI economics that survive peak trading.
Retail volumes are huge and seasonal. VDF AI delivers:
vs. hosted cloud alternatives
Each workflow combines a focused retail agent pattern with the tools needed to retrieve commerce context, respect consent, generate content, analyze demand, and preserve the audit trail.
Agents answer product, order, policy, and return questions across digital, store, and contact-center channels.
Generate, translate, and adapt product copy from PIM data while routing customer-facing text through review.
Clean attributes, synonyms, tags, and taxonomy gaps so customers find the right product faster.
Summarize demand shifts, returns, stockouts, promotions, and allocation risk for planning teams.
Create recommendations and journeys only inside consent, fairness, privacy, and brand-policy limits.
Associates get consistent answers about products, promotions, policies, and exceptions with cited sources.
| Requirement | VDF AI Capability |
|---|---|
| On-premise deployment | Full on-premises, private-cloud, sovereign-cloud, or air-gapped deployment options |
| Data sovereignty | Models, embeddings, customer & order data remain inside your sovereignty and residency perimeter |
| PII & PCI boundaries | Customer PII processed locally; never transmits payment data to third parties, helping keep AI out of PCI scope |
| Private RAG | Product, order, policy & promotion data stay on-premise inside your governed vector-store boundary |
| Role-based access | RBAC-scoped agents, tools & knowledge across service, merchandising & marketing |
| Model routing | Tier-aware routing keeps high-volume routine tasks on smaller models — frontier models for complex cases |
| Audit logs | Immutable audit logs for prompts, retrievals, tool calls & responses — SIEM export & long-term custody |
| Integration examples | E-commerce platform, OMS, POS, CRM/CDP & PIM integrations via MCP adapters |
| Encryption | At-rest and in-transit, customer-managed keys |
| Authentication | SSO, LDAP, Active Directory, MFA |
| Uptime SLA | 99.9% (Enterprise tier) |
Yes. VDF.AI deploys fully on-premise or in your private cloud, so customer profiles, order history, and behavioural data never leave your perimeter — which keeps personalisation and service use cases inside GDPR and ePrivacy boundaries. It supports EU AI Act controls for any high-risk use, helps keep generative AI out of scope for cardholder data under PCI DSS by never transmitting payment data to third parties, and logs every prompt, retrieval, and response as immutable audit records.
Yes. Because the platform runs inside your environment with private RAG over your own product, order, and policy data, you can build governed personalisation and omnichannel service experiences without sending customer PII to a hosted model. Role-based access and audit trails give your DPO the controls and evidence they need to sign off.
Tier-aware model routing keeps routine, high-volume tasks — product Q&A, order status, content tagging — on smaller, cheaper models, reserving frontier models for complex cases. Combined with per-operation cost tracking and budget controls, that delivers predictable AI economics even through peak trading, at 40–60% lower cost than hosted-cloud approaches.
Hosted providers require sending prompts and data fragments — customer profiles, order data, behavioural signals — to third-party infrastructure, creating GDPR, ePrivacy, and PCI scoping problems across millions of customers. On-premise AI keeps customer and commercial data inside your boundary: no third-party access, no cross-border transfer questions, no surprise terms-of-service changes.
Talk to our team about your service, content, and personalisation requirements.