PLAYBOOK · SALES & REVOPS

Private sales intelligence grounded in your CRM.

Reps want briefings, recap notes, and follow-up drafts grounded in their actual account history. This playbook registers Salesforce, HubSpot, or your custom CRM as a Custom API tool and binds it to a sales agent network.

CRM Custom APIAccount RAGSEEMR Routing
VDF AI Agents
VDF Data Overview
The problem

Generic AI emails miss the deal

A rep doesn't need a generic prospecting email — they need one that knows the opportunity stage, the prior conversations, and which competitive notes have been logged.

The VDF AI approach

Account context, sovereign by default

The CRM becomes a Custom HTTP tool. Sales decks and battlecards go into pgvector. A Sales Network drafts intelligence on demand, citing the source for every claim.

REFERENCE ARCHITECTURE

Account-grounded sales intelligence

CRM
Salesforce / HubSpot
Custom HTTP Tool
accounts · contacts · opportunities
Account Briefer Agent
Battlecard + Deck RAG
Sales Network
Intent: prep-account · draft-followup
Brief + draft email + citations
PLAYBOOK · STEP BY STEP

Make every rep better prepared

1

Register the CRM as a Custom HTTP tool

OAuth or service account. Define typed endpoints for accounts, contacts, opportunities, and notes.

2

Vectorize decks, battlecards, and case studies

VDF Data ingests SharePoint, Google Drive, or your DAM. Per-segment indexes scope retrieval.

3

Author the Account Briefer Agent

System prompt: pull the latest opportunity stage, the last three activities, the competitor mentioned, and the relevant battlecard.

4

Run as a Network

Intent template prep-account ties the steps. SEEMR sends complex deals to your stronger model.

5

Ship in the rep's chat

VDF AI Chat or a CRM-side panel — same Network behind both.

Sales network execution monitoring
OUTCOMES

Better prep, better deals

account briefings per rep, per week.

100%

follow-ups cite a CRM activity or battlecard.

0

customer data sent to public AI services.

SEEMR REFERENCE

Sales prep that gets cheaper as it scales

SEEMR watches which sub-intent (summary, competitive, action) maps best to which model, balancing cost per brief against quality.

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VDF AI get in touch illustration - team ready to assist customers
GET IN TOUCH

You Have Questions

Tell us what you’re trying to achieve—governed AI Networks, enterprise RAG, deep integrations, or on‑premise deployment. We’ll help you map the right architecture, security posture, and rollout path. If you’re moving beyond AI pilots and need scalable, auditable execution, reach out—our team is ready to help.